The Link Experts
An informed buyer is a wise buyer and the Link Experts sets out to arm its readers with the best buying advice for all things portable. Sure, it’s intricately linked with The Link, but the Experts has an independent voice of its own, helping drive the message about the latest mobiles and netbooks.
Create
The Link Experts is a daily news and reviews site that covers the latest mobile phones, netbooks and laptops. However, the lynchpin of the site is its buying advice and tutorial sections. Whether it’s helping readers choose the right mobile phone, or simply making the most of those they already own, the user-friendly tips and advice make it an essential buying guide for all mobile users.
Distribute
Editorial is syndicated through a range of channels, both actively and passively. Whether it’s actively spreading cutting-edge news via other sites, or exploding the usability of a mobile device for users to comment on, we use a mix of traditional online techniques and latest social media phenomenon Twitter to spread the buying advice and opinion.
Engage
The Link Experts actively encourage comments and users own experiences on the site, helping others to make the right buying decision. It’s not only about engaging with readers on the site but also carrying on the dialogue via Twitter re-tweets and actively sharing the Nokia community experience.