The Archives

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Facebook tops UK web brands for April; bosses despair

Thursday, May 14th, 2009

facebookBusinesses lamenting the amount of time their workers spend on Facebook last month seem to be well-founded. You see, over 13 per cent of all internet time in the UK during April was spent on Facebook according to Nielsen Online.

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Twitter: don’t worry, not even its inventors understand it

Wednesday, May 13th, 2009

Twitter's Fail WhaleTwitter changed one of its settings this week. It was a tiny change, some might not have even noticed it, but for dedicated users of the microblogging platform it was a huge change to the way Twitter works, what it does, and how they use it.

It also had the astounding side effect of proving not even Twitter’s inventors fully understand how to squeeze the best from their brainchild.

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When social and old school media meet, moderation is key

Tuesday, May 12th, 2009

Twitter logoTwitter may have just an eighth of the users Facebook does, but it continues to generate buzz like no other web service right now. Twitter is a media darling, and the latest groupie to embrace the micro blogging platform is US news show Nightline. It’s just announced a new online TV show, NightTLine (sic), which will see guests fielding questions sent in by Twitter.

I’m intrigued to see if this will work, but I don’t have high hopes. Twitter is a staggeringly useful tool, but not a useful platform for thoughtful political discussion, limited as you are to 140 character grunts. That aside though, the immediacy and anonymity that Twitter can provide has led to some unfortunate mishaps when traditional media players have tried harnessing it beyond a way to deliver content quickly.

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Everyone wants a piece of Google!

Thursday, May 7th, 2009

google1American writer Thomas Peters once said: “Almost all quality improvement comes via simplification of design, manufacturing… layout, processes and procedures.” I find it hard to disagree with the man. With regards to social media tools there is one website that stands out head and shoulders for its simplicity and sparseness in design, and its unflinching ability to provide you with instant results. You might have heard of it: Google.

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Blogging off the cuff

Wednesday, May 6th, 2009

Blog keysWith a bit of luck you’ll notice we’re all blogging here regularly. Wednesday is my day, and I’m unprepared. Thoroughly unprepared. So exactly what will come out when I empty my brainbox onto the keyboard? Twaddle, probably, but fortunately I’m not alone in my ineptitude. It’s a problem plaguing the web.

Blogs, Twitter, comments and message boards teem with diatribe blurted out before it can be given the cognition it deserves. The results range from the incomprehensible to the abusive, but how do you deal with it? And should you?

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