The week in social media…


queen-elizabeth-iiIt’s that time again where I rack my brain trying to come up with a topic for my weekly blog on social media. Having failed miserably to come up with anything tangible, I’ve decided to once again pick my favourite SM (that’s social media, not sadomasochism) and tech stories from the week so far. So here goes…

1. The Queen hits Twitter
That’s right HRH has joined the social networking revolution with her own Twitter page. Technically it’s actually the whole Royal family’s Twitter page, and none of them will actually be tweeting. That’s left up to two teams at Buckingham Palace and Clarence House. STill at least it shows the Monarchy aren’t as out of touch as some people seem to think.

2. Health officials spend £30 million on marketing
“Where’s the social media link?” you say. Well, health officials have set aside a budget of £30 million to spend over the next three years on a marketing campaign to raise awareness on healthy eating, obesity and the like, with Facebook and Twitter being the main focus. Naturally, this has come under fire, with critics suggesting the money would be better off spent elsewhere. But at a time when advertisers are attaching increasing importance to the amount of time people spend on a site, then why shouldn’t health officals adopt a similar stance? After all Facebook is one of the biggest sites in the world, and Twitter is growing at an unprecedented rate.

3. PrankNET gets probed
Think prank calls are funny? The FBI certainly doesn’t. They’re investigating increasingly violent ‘pranks’ done by PrankNET – an anonymous prank-calling internet group. The group have claimed responsibility for such “pranks” as convincing staff in a Kentucky Fried Chicken restaurant to douse the restaurant with fire-suppressing chemicals, evacuate the building and strip off their clothes in the freezing cold. Now, firstly that’s not a very funny prank. And secondly, who in their right mind would follow those instructions anyway?

4. Google Street View hits Stonehenge
The internet road-mapping service, Google Street View, has decided to extend its service from driving routes to popular off-road destinations, such as the Angel of the North, Loch Ness and Stonehenge. The service has had its issues with privacy laws in the past, but I doubt Nessie will be kicking up a fuss. The Druids on the other hand, might pose a different challenge…

5. iPhone rings pure
You can get all sorts of applications for the iPhone nowadays. Applications that turn it into a satnav. Apps that run your bath for you. And now you can even get a Purity Ring iPhone application. Basically you take a “purity pledge” and a spinning silver ring is displayed on your iPhone’s screen. Whether this will work is debatable. Unless your iPhone also gives you a shock when you’re about to get frisky, I can’t believe that a spinning ring will stop you. But then I am weak willed.

Posted in: Blog on July 16th by James BC


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